Google Ads lead generation for local service businesses

Turn Google searches into booked jobs.

Surge helps local service businesses find wasted ad spend, fix weak funnels, and build Google Ads campaigns designed to make the phone ring.

How it works

Three quiet steps.

We assess your Google Ads setup, search intent, landing page, call flow and current lead quality to find where calls are being lost.

Over 30 days, we collect search data, refine keywords, test ad angles and shape the funnel around your niche, location and customers.

Once the campaign is dialled in, be prepared to handle more qualified calls from people actively searching for your service.

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Google Ads system

SEARCH INTENT TARGETING Show ads to people already searching for your service.

KEYWORD REFINEMENT Cut waste by removing poor searches and focusing budget on buyer intent.

CALL-FOCUSED CAMPAIGNS Campaigns structured around phone calls, quote requests and urgent enquiries.

LANDING PAGE DIAGNOSTICS Find the parts of your page or funnel that stop visitors from calling.

CONVERSION TRACKING Track calls, forms and lead quality so decisions are based on data.

30-DAY OPTIMISATION PHASE Use real campaign data to tune ads, keywords and funnel direction.

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Contact

Book a free diagnostic and we'll show you where your current traffic, ads or funnel may be losing leads.

Questions

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